All about “Web Banner Ads”

What are banner ads? Banner ads are one of the ways of advertising on the web today and, for many sites, a fundamental source of revenue. The concept is simple: site owners offer up space in their design for an advertiser to fill with a banner ad in return for a fee. Much like any... Continue Reading →


UI/UX – What the heck is that?

I have a friend who codes. Isn't that just a cool sentence? While in college I met my friend who I now consider a great mentor. He asked me awhile go what I wanted to do within the tech field that I was showing interest in and my response was "I like to make things... Continue Reading →

Website wire framing , why?

If you never heard of a wire frame and you are a designer, please stop over working yourself. A website wire frame is a visual guide that represents the skeletal framework of a website. Wire frames are created for the purpose of arranging elements to the best way possible, also helping you to immediately determine... Continue Reading →

Top Secret : Web designer magic

Ever been frustrated by the fact that you have "awesome" wifi, yet a webpage is just taking forever to load? Yeah, annoying. In this article we'll discover things like website optimization (SEO),  load times and file types to improve performance. There's many benefits to having a website that loads faster than another would. Some of... Continue Reading →

Targeting your audience

In every field, usually the goal is to communicate an idea to a group of people. A smart salesman will change his pitch when speaking to an adult versus a teenager. In reality, we cant capture all people with only one method. What's a target audience and who are you designing for anyway? That's the... Continue Reading →

I took an ACA – Prep Talk

If you're reading this you're probably asking "What is an ACA? ACA stands for Adobe Certified Associate. As you may already know, adobe has many software applications from Photoshop to Muse, inDesign and much more. To receive an ACA for a software, you must take a test. In this blog i'll talk about my ACA experience... Continue Reading →

InDesign – Advanced Knowledge

As you may already know, InDesign is apart of the Adobe creative cloud. Adobe CC is filled with many software's that are crucial to many different careers. InDesign is the industry standard software for publishing design - but what does that even mean?       InDesign excels at projects that require multi-page layouts or master... Continue Reading →

The Font Talk

Each font has a unique look which differentiates from font to font. These letter shapes are called glyphs, which are made up of a series of defining points.  These points create outlines, which are scalable. When a font is processed to an output device, such as a monitor or printer, the glyphs are rasterized into a... Continue Reading →

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